QTB Concepts Journal

QTB Concepts Contact Us

MORE THAN A STORY

HOW HAS SOCIAL MEDIA AFFECTED THE WAY WE TELL STORIES? MORE THAN A STORY “Gutenberg invented the printing press around 1440. The first radio transmissions were in the early 1900s. The television became commercially available less than a century ago. The Internet is not even old enough to have a …

Categories: Strategy

DURABLE MUTATION

We all have a vision for the future, we want to shape it. Your idea cannot be a silo, it will not change, morph or evolve; it has to create durable mutation. You might have half the solution, someone else the other half for your idea to mutate. We need …

Categories: Strategy

PEOPLE RESPOND TO PEOPLE

#COKEROCKCORPS TAKES OVER TRENDING We recently wrote an article on Storytelling and how it has evolved since Social Media became such a big part of our lives. The benefits are endless; your story can now become interactive on multiple levels as well as also being one of the best ways …

Categories: Strategy